Moments That Count has been developed and funded by Novartis Pharmaceuticals UK Limited and is intended for a UK general public audience.

Download guides

If you are looking for help outside of appointments, you can learn more about living, coping and planning with our downloadable breast cancer guides and support.

breast cancer guide

Stages of breast cancer guide

Take a moment to understand the different stages of cancer and what they mean.

biomarkers guide

Biomarkers guide

Read the biomarkers guide to understand the role they play in treatment options.

talking with others guide

Talking with others guide

Not sure how to start the conversation about your diagnosis? Our guide can help you.

caring for a loved one guide

Caring for a loved one guide

If you know somebody diagnosed with cancer, this guide can help you care for them.

terminology guide

Terminology guide

Use our glossary of medical terminology so you're not left in the dark at appointments.

appointment guide

Appointment guide

Download now for tips and advice on how to make the most of your appointments.

symptoms guide

Jo Taylor: Symptoms guide

Read Jo's guide on how to recognise the red flag symptoms of secondary breast cancer.

Further help and support

Reach out to patients groups and patients

Moments That Count is a Novartis initiated project that has gathered insights from real patients living with breast cancer in order to develop useful materials that we believe can help with peoples' understanding of the disease. For more information on our work with patient groups, click here.

We partner with patient advocacy groups (PAGs) and patients to reinforce overall support for patients and the healthcare system.

The following patient advocacy groups (PAGs) provide extensive support for people living with and caring for those with breast cancer, and are also involved in funding vital breast cancer research. Moments That Count has had no input from these groups. We have listed these so you have access to as much information as possible.

breast cancer now logo

Breast Cancer Now

At Breast Cancer Now we're here for anyone affected by breast cancer. Our breast cancer nurses, expertly trained staff and volunteers, and award-winning information make sure you can get the support you need to help you live well with the physical and emotional impact of breast cancer.

For breast cancer care, support and information, call us free on 0808 800 6000 or visit

Macmillan Cancer Support

Macmillan Cancer Support

We're here to help everyone living with cancer live life as fully as they can, providing physical, financial and emotional support. So whatever cancer throws your way we're right there with you.

For breast cancer care, support and information call us free on 0808 808 00 00 or visit

abcdiagnosis logo


Abcdiagnosis is an organisation and network offering peer to peer support for people with breast cancer. Aiming to reduce fear, anxiety and isolation, while supporting them to resume normal life, living both with and beyond cancer. At abcdiagnosis we are supporting primary and secondary breast cancer patients to make informed choices. Sharing information and up to date news on all aspects of breast cancer. We additionally support patients with an NHS signposted infographic for red flag signs and symptoms of secondary breast cancer which will also be produced in multiple languages and provide an abcd motivational exercise retreat for wellbeing.

For information and support visit

metupuk logo


METUPUK is the ONLY metastatic breast cancer (MBC) patient advocacy group in the UK. WE are working to improve outcomes for those living with MBC. We are here to push and promote issues with secondary/metastatic breast cancer. Our objectives and strategy focus on the key areas that need to change.

We want MBC downgraded from an incurable disease to a chronic illness. We want people with MBC to gain access to effective medicines to help them live longer and improve their quality of life. We ultimately work towards the day when MBC will be cured.

For more information, please visit

make 2nds count logo

Make 2nds Count

Make 2nds Count is a UK-wide patient and family focused charity dedicated to giving hope to women and men living with secondary breast cancer.

We strive to do this by raising awareness and funding medical research that will contribute to advancing an increased quality of life for patients. Our interactive community programme supports patients and families affected by this incurable disease also known as metastatic breast cancer.

For more information on all of our research, support and education programmes visit or email [email protected]

Healthcare standards

What are the NICE Guidelines and how do they work?

The NICE (National Institute for Health and Care Excellence) commissioning and clinical guidelines are recommendations for health and social care professionals who practise in England. They provide them with guidance on how to manage specific health conditions.

The recommendations are based on the best available evidence.

Patients' health is taken very seriously in the UK and healthcare professionals will look to the NICE Guidelines for recommendations to provide you with the best possible care.

For more information on what to expect from your healthcare team visit NICE.

You are not alone

Meet other patients making their moments count

Each person living with breast cancer has a unique story to tell. Sometimes, the stories we read in the news or online do not reflect the journey many people living with primary or secondary breast cancer have experienced.

The Moments That Count breast cancer campaign hopes to raise awareness of what it's truly like to live with this disease and features contributions from some inspirational women with breast cancer who have shared their very own moments that count from their journeys.

Learn more about...

primary and secondary defined

Primary and secondary defined

Learn the general and more specific symptoms of primary and secondary breast cancer.

crucial conversations meeting

Crucial conversations in breast cancer

Watch our Novartis-funded panel discuss the importance of two-way dialogue in breast cancer care.

quality of life

Quality of life with breast cancer

Find out what you can do in your daily life to maintain a healthy body and mind.

UK | October 2023 | 124224-2





Moments That Count has been developed and funded by Novartis Pharmaceuticals UK Limited. It has been created in collaboration with secondary breast cancer patients whose knowledge and insights have informed the content and direction for the campaign.

This website is part of a programme that is funded by Novartis Pharmaceuticals UK Limited. Novartis Pharmaceuticals UK Limited is a private limited liability company registered in England and Wales under number 119006. Registered office 2nd Floor, The WestWorks Building, White City Place, 195 Wood Lane, London, W12 7FQ. Use of this website is governed by our Terms of Use and the Cookies and Privacy Policy.

Reporting side-effects
If you get side effects with any medication you are taking, talk to your doctor, pharmacist or nurse. This includes any possible side effects not listed in the information leaflet that comes in the pack. You can report side effects via the Yellow Card Scheme at By reporting side effects, you can help provide more information on the safety of your medication.

©2024 Novartis Pharmaceuticals UK Ltd - UK | January 2024 | 124182-3 This site is intended for a UK general public audience.